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Family Ownership

Groennfell Meadery is a 100% privately-owned LLC. In fact, 94% of the ownership is held by the family with the remaining 6% owned by family friends.

Kelly is the majority owner at 51% ownership-stake.

Why does independent ownership matter?

Family-owned businesses​ are a substantial part of the US economy, employing 60% of the workforce, creating 78% of new jobs, and generating 64% of the nation's GDP.[1]

​Independent businesses also have the freedom to make decisions that may not directly promote the bottom line, but benefit employee well-being, environmental sustainability, and community support.

Equity firms and large corporations obviously have their benefits, but executives and employees working under them are much more likely to report that they feel pressured to make decisions driven solely by profit and, often, against their own moral compass.

What are the disadvantages of this ownership model?

In a word: Money.

Maintaining a family-oriented investor pool limits our access to capital, which in turn can limit growth. That said, it's a trade-off we're willing to make for all of the advantages listed above.
[1] https://s3.amazonaws.com/mentoring.redesign/s3fs-public/SCORE-family-business-infographic_0.pdf

We're proud members and supporters of

Certified B Corporation
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Vermont Businesses for Social Responsibility
Pride Center of Vermont
Lake Champlain International
Vermont Main Street Alliance
Women Business Owners Network
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